Why would a small business use Genesis?
Business owners want to focus their time and energy on the “business of their business” and not on the “business of employment.” As businesses grow, most owners do not have the necessary human resource training: payroll and accounting skills, the knowledge of regulatory compliance; or the backgrounds in risk management, insurance and employee benefits programs to meet the demands of being an employer. Genesis can give small-group markets access to many benefits and employment amenities they would not have otherwise.
