Why should an Operator cooperate with OSS rather than introduce a short code number on its own?
A. A short code limited to one specific operator, will not be attractive to the business customer, and will not generate substantial traffic increase to the operator. B. The strength of OSSN and its attractiveness to the business customer is the ability of its consumers to call-in from any phone, using any available network, whether fixed line or cellular. The OSSN will also work through Email and Website. C. OSS will sign agreements with all operators. The national OSS will establish the service, market it, promote it to potential customers, sell it and collect the monthly fee.