Why do authors use shareware to distribute their programs?
Basically, it’s efficient. Costs are generally less than for software sold through traditional channels. Lower operating costs mean shareware authors can concentrate on writing great programs, while often charging users less. Shareware also allows authors to retain complete control. Microsoft and Netscape are just two software companies that have recognized benefits of “try before you buy” distribution.
Basically, it’s efficient. Costs are generally less than for software sold through traditional channels. Lower operating costs mean shareware authors can concentrate on writing great programs, while often charging users less. Shareware also allows authors to retain complete control. Microsoft and Netscape are just two software companies that have recognized benefits of “try before you buy” distribution.
