Why Ally Bank?
It’s simple: the word “ally” gives the impression that the bank is your partner, working with you to achieve your common goal of protecting your money. By using this as their name, they’re sending the message that you can trust them. GMAC is only mentioned once on the site, then the rest is about their strong values and dedication to honesty. New Ally Bank Features With the launch comes a host of new offerings, including a no-penalty CD that you can withdraw from anytime, a traditional CD, a savings accounts, and a money market account. The interest rates are above the rate you’d find for a traditional brick-and-mortar bank, and about even with other online banks. The biggest difference they tout is that they have no fees, and no minimum balances. And, in big capital letters “NO SNEAKY DISCLAIMERS.” Hmmm, why do they have to stress that so hard? Could it be because as an auto loan and mortgage corporation, they were pretty synonymous with sneakiness and miles of disclaimers? Why Rebran
