Who performed the actual testing?
Eyetrack laboratory testing was performed by Eyetools Inc., a San Francisco, California-based software company that specializes in eyetracking analysis solutions for these types of user studies. The company was founded by Greg Edwards, who was the chief researcher at Stanford University during the Stanford-Poynter Eyetrack II study conducted in 1999-2000.Eyetools personnel involved in this particular project included Edwards, CEO Colin Johnson, and research manager Leslie Kues.
Eyetrack laboratory testing was performed by Eyetools Inc., a San Francisco, California-based software company that specializes in eyetracking analysis solutions for these types of user studies. The company was founded by Greg Edwards, who was the chief researcher at Stanford University during the Stanford-Poynter Eyetrack II study conducted in 1999-2000. Eyetools personnel involved in this particular project included Edwards, CEO Colin Johnson, and research manager Leslie Kues.