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Which websites are “shining examples” of applying the best design, structure and functionality?

April 26, 2017best design functionality structure Websites

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Which websites are “shining examples” of applying the best design, structure and functionality?

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There are millions of websites in the World yet only a few thousand that have been massively successful encouraging people to buy a product or service. Please tell me which websites you believe are your top five “shining examples” of a website which applies the very best design, structure and functionality to get people to buy the product or service that the organisation is trying to sell. I’m looking for shining examples that we can profile in our upcoming series on websites.