What The Hell Is Lomography?
It was in the early 1990s when two students in Vienna, Austria, discovered a small, enigmatic, Russian camera, the Lomo Kompakt Automatic, and started a new style of artistic experimental photography of unorthodox snapshots. In the blink of an eye the Lomographic message spread around the planet and people from North to South were screaming for Lomo LC-A’s. So they hopped on a plane, flew to St Petersburgh and negotiated a contract for the worldwide distribution of this fantastic little camera. Then everything happened quickly for Lomography. We set up the 10 golden rules as our guiding principles, held numerous exhibitions, world congresses, parties and events, mounted groundbreaking collaborations and projects, installed lomography.com as our communication hub, developed new products, films and accessories all the while opening up Lomography Gallery Stores in metropolises worldwide. What started out spontaneously as an artistic approach to photography in the Vienna underground scene
