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What is an affinity scheme?

April 26, 2017affinity Scheme

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What is an affinity scheme?

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Simply put, an affinity scheme offers employees of a business the ability to have a car on Personal Contract Hire if they are ineligible for a company car or would like a second car for a partner or family member.

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“An affinity scheme is the marketing of a third party’s product or service to a group of individuals linked by a common interest. It uses the affinity they have to generate additional sales for the third party, as well as the entity hosting the group interest.” UKVA works in partnership with large organisations or sports clubs to provide a ‘branded’ web based vehicle sourcing service to the employees or fan/membership base.