What is ABA?
• ABA History • Governance & Financial Info • Member & Customer Grievance Policy • Bookselling in the News • Events • BookExpo America • General Information • Day of Education • Prospective Booksellers School • Bookseller Forums • Regional Trade Shows • Winter Institute • Advertising • ABA Forums • ABA Wiki • ABA Blog • Press Inquiries • Contact Us • ABA Logos
• ABA History • Governance & Financial Info • Member & Customer Grievance Policy • Bookselling in the News • Events • BookExpo America • General Information • Day of Education at BEA • Prospective Booksellers School • Bookseller Forums • Regional Trade Shows • Winter Institute • Advertising • ABA Forums • ABA Wiki • ABA Blog • Press Releases & White Papers • Contact Us • ABA Logos
ABA , or applied behavior analysis, is the application of empirically derived techniques based on the interaction between behavior and its environment. Being that behavior analysis is a data driven science, it relies heavily on objective information, direct observation and measurement, and the systematic arrangement of events to obtain desirable behavior. Specific to the treatment of developmental disabilities, these evidence-based procedures are implemented to acquire and maintain functional skills such as communication and social skill development. ABA focuses on breaking down complex skills into prerequisite and component steps, and teaching in a systematic and individualized manner, whether the targeted behavior is simple (such as increasing frequency of eye contact) or complex (maintaining social interactions).