What is a valid order?
A valid order is one placed through the site and is received and paid by the Client. Our policy is to accept all returns from our clients which is benefitial to your visitors and ultimately to you, as it increases your orders. What are “Impressions” (or “Views”) and “Clickthroughs” (or “Clicks”)? An “Impression” (or “View”) occurs when one of your customers sees one of our promotional links on your site. “Clickthrough” (or “Click”) means one of your customers took action, clicked on one of the InkFilling.Com promotional links, and as a result has been transfered to the InkFilling.Com site. How does InkFilling.Com track impressions, clickthroughs, and valid orders? Once you put an InkFilling.Com promotional link on your site with our special HTML we start doing all the tracking for you and evaluating your performance and orders. Embedded in that HTML is a unique identifier that we use to identify all referrals coming from your site. Once a customer enters our main page, or any category
