How is APEX funded?
To be successful, the APEX initiative will require unprecedented cooperation and financial support among all segments of the meeting, convention and exhibition industry. It is tremendously important to the success of APEX to develop funding sources independent of the CIC operating budget to assure buy-in and support for the initiative. All financial contributions made to support APEX are placed into a restricted fund in the CIC budget. These funds can only be used for the purpose of supporting and advancing APEX. As of March 15, 2004, commitments totaling more than $1,202,000 have been made to support APEX. These initial funds have come from the industry’s corporate sector (hotel chains, convention centers, CVBs, service contractors, etc.), and from industry foundations.
