How are properties advertised for auction?
A. This varies greatly depending on the type and value of the property being sold. One essential underpinnings for a successful auction is a highly aggressive marketing program. Each auction has its own powerful promotion and advertising. Auction marketing is an intensive effort and well-timed plan to create massive interest in the properties available for sale. The advertising budget is established according to specific properties and the type of market that’s needed to be reached. That budget is then broken down into various forms of advertising that will best target market for that auction. The various forms of advertising are: sale bills or brochures mailed directly to prospective purchaser sand posted in public places, newspaper advertising in local and possibly regional or national papers, ads in trade journals and magazines, radio ads, signs posted on the property and cable television ads and phone solicitation. A qualified and experience auction company knows which forms of adv
Marketing plans are crucial for the success of an auction. Mass communication is essential and it may consist of different channels such as print and media that creates interest in the properties for sale and it varies depending on the intensity required and the existing budget and the market that needs to be targeted. Promotional items may include direct mail, trade magazine publications, local and regional media, signs and phone solicitation. Century Max Realty, Inc. has experience with the marketing procedures and will facilitate all the services needed to successfully gather a robust pool of interested buyers that will create the competitive environment needed for a successful auction.
This varies greatly depending on the type and value of the property being sold. One of the essential underpinnings for successful auction is a highly aggressive marketing program. Each auction has its own powerful promotion and advertising. Auction marketing is an intensive effort and a well-timed plan to create massive interest in the properties available for sale. The advertising budget is established according to specific properties and the type of market that’s needed to be reached. That’s budget is then broken down into various forms of advertising that will best target the market for that auction. The various forms of advertising are: sale bills or brochures mailed directly to prospective purchasers and posted in public places, newspaper advertising in local and possibly regional or national papers, ads in trade journals and magazines, radio ads, signs posted on the property and possibly television and cable ads, and phone solicitation. A qualified and experienced real estate auc
A. This varies greatly depending on the type and value of the property being sold. One essential key for a successful auction is a highly aggressive marketing program. Each auction has its own powerful promotion and advertising. Auction marketing is an intensive effort and well-timed plan to create massive interest in the properties available for sale. The advertising budget is established according to specific properties and the type of market that’s needed to be reached. That budget is then broken down into various forms of advertising that will best target market for that auction. The various forms of advertising are: brochures mailed directly to prospective purchasers and posted in public places, newspaper advertising in local and possibly regional or national papers, ads in trade journals and magazines, radio ads, signs posted on the property and cable television ads and phone solicitation. A qualified and experience auction company knows which forms of advertising are best for a
Kurtz Auction & Realty Company knows from our proven expertise which media mix is best for your real estate auction. How this is accomplished can vary greatly, depending on the type and value of the property for sale. An essential element for a successful auction is a highly aggressive, targeted publicity program. Auction marketing takes an intensive effort and a well-timed plan to create high-quality interest in properties. A powerful promotion and advertising campaign precludes every auction, with the advertising budget customized to fit the specific properties and targeted markets, and may include: • Early e-mail alerts about the auction and featured properties (a subscribed service with a constantly-growing audience) • Direct mail, print ads posted in public places, and signs placed on the property. • Notices in newspapers, journals, trade papers and other local, regional, national, or global publications. • Radio, local television, or cable advertising. • Property-specific Web sit
