Can E-Commerce Leverage Social Networks?
By Keith Regan E-Commerce Times Part of the ECT News Network 11/02/06 4:00 AM PT As social networking continues to gain a stronger foothold, with News Corp’s MySpace now at more than 100 million members and Google recently scooping up YouTube for $1.65 billion, it’s logical for e-tailers to seek ways to tap into that zeitgeist to drive traffic and pinpoint likely buyers. Still, there are reasons not to embrace social network tie-ins, at least not without careful consideration. Success is just a matter of knowing the right “secrets.” Download the free eBook, “The Edge of Success: 9 Building Blocks to Double Your Sales.” You will discover the fastest, most effective ways to grow your business and still have time to live your life.