Would it ever make sense for Quiksilver or Roxy to do mailorder catalogues?
The catalogue conversation for Quiksilver is kind of a tricky one. I think that what we’re going to be looking at for the next year or two—with DC, Roxy, and Quiksilver—is really using the Internet to better communicate with our consumers. That’s what is going to be happening in the future; using the physical stores, the Web site, other new media, and print media to get it all more integrated and get the message across to more people. I think that’s the challenge. Maybe catalogues are a part of that or not, but we’re looking at all the ways that we can get more intimate with the customer and I think the Internet gives us a lot new ways, and there are ways that I can’t even envision yet that are going to be out there to customize the communication with customers. What do you see as the biggest challenge in the future? The big threat to all of our specialty retailers and us is Amazon and Zappos. I’m not criticizing either of them, they’re doing a great job, but because of their size and
