Would a cold market prospect, whom I have never had any contact with, actually download the DeskPing program and permit me to market to him?
Your prospect will download your campaign communicator only if they see VALUE in what you can provide THEM. That’s the value of true 100% permission-based marketing. Unlike email, DeskPing is 100% permission-based. People will only opt into your DeskPing campaign if they see benefit to opting in. We’ve seen a dramatic increase in response rates when employing a DeskPing campaign to replace an email campaign. So at the end of the day, you have a more responsive list of readers. This same concept was proven by a well known autoresponder service years ago when it changed to “confirmed optin” where you could only receive the email information if you confirmed your optin twice. The autoresponder tracked results and found that smaller lists were built with confirmed optin, while the list made the list owner more money. Several years ago, an Internet marketing company introduced a very basic desktop communication tool. They found that a list build using a desktop communicator generated more i
Related Questions
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- Would a cold market prospect, whom I have never had any contact with, actually download the DeskPing program and permit me to market to him?
- Whom should entities regulated under the NPDES Stormwater Program contact to obtain permit coverage?