With so much data available from Web servers, whats the most important thing to measure?
The most important metric is that which helps improve your site.” Provided with all these things you can calculate and examine and analyze a wide range of website information, it is vital to know what to calculate to enhance your business results. This advices bottom-line variables such as costs and revenues. What business processes impact costs and revenues? At once you recognize these things; you can influence them to obtain huge profits. Below are some questions you might ask to identify important metrics for analysis. • Do you impress exclusive visitors to your site? • Are visitors sparing time on your site, and if so, where? • How well do you convert visitors on your site? • Does your website navigation guide viewers achieve their intended actions? • What behavior shows that a visitor is ready to buy? • How does the behavior of customer segments differ? • How can profiling help you cross-sell and up-sell? • What is your churn rate? • How do you describe your best customers? • How
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