Will we get to see John Abraham and Rani Mukherjee again in the Titan TVCs?
John Abraham has been the brand ambassador for Fastrack. And Rani has been the brand ambassador for Titan Raga. Rani was featured in Titan Raga campaigns in the past but she will not be seen in the forthcoming communications from Titan. With this rebranding Titan has surely gotten more intimate with its customers. Unlike the previous ads where Titan watches were a perfect gift for any occasion and a token of memory. The new campaign touches the individual customer and gives them a platform to express oneself through a different Titan watch and feel different. It has taken a more individualistic approach.
