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Will the colour of my printed product match 100% to the original colour of my artwork?

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Will the colour of my printed product match 100% to the original colour of my artwork?

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No. It is a known fact within the printing industry that 100% process colour accuracy is not presently possible with the current print technology. Therefore, even if a printing company were to employ highly experienced personnel including the latest press technology, the outcome of colour of the printed product will always differ from the original artwork. The level of difference however is subject from printing company to printing company. Other factors that may cause colour deviation: • Paper Stock – the quality of paper, its surface and brightness can affect exact outcome of printing colours. • Humidity Levels – damp weather can cause saturation of ink colours. • Make of Press Machines – different press machines produce different colour results. • Monitor Displays and Colour Settings – unmatching calibration of monitor colour or colour settings (RGB, CMYK) can misrepresent final colour of output.

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