Will Gamematter improve publisher relations?
In our discussions with publishers, Gamematter has been very well received. The new service enables us to greatly reduce the number of copies we need to run a global promotion. Since many publishers account for the full retail opportunity cost of games, this results is a greatly decreased cost for them. Gamematter is also able to provide hard data on the success of promotions, which has been a recurring request from publishers. Lastly, Gamematter ensures that promotional copies are not sold into the general public, which addresses one of their major concerns.
Related Questions
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