Will contactless payment cards be used anywhere other than the traditional, face-toface point-of-sale?
Contactless is growing in those acceptance venues that require fast throughput and are cash heavy. Contactless can also expand to emerging channels such as unattended, mobile, transit and other non-retail-based merchant payment settings. While complimentary applications, in addition to the core payment function, can increase the value of the card, deployment within an overall system requires other considerations to be examined, including: payment brand approvals, terminal integration, back-end system development and deployment, and card personalization and application deployment.