Why would wine merchants use the name Boccaccio?
Well, Boccaccio was born in a village called Certaldo, in the heart of the famous wine region, Tuscany. Throughout his life, wine was an integral part of his life and even when it was considered taboo by many Boccaccio in his writings used it as a metaphor to show not all things that are considered bad are bad and vice versa. Who does not know that wine is a most excellent thing, if we may believe Cinciglione and Scolaio, while it is harmful to a man with a fever? Are we to say wine is wicked because it is bad for those who are feverish? Who does not know that fire is most useful and even necessary to mankind? And because it sometimes destroys houses, villages and towns, shall we say it is bad? Weapons defend the safety of those who wish to live in peace, but they also kill men, not through any wrong in them but through the wickedness of those who use them ill. Giovanni Boccaccio, The Decameron, Our family history has for generations been involved in food and wine. In Italy, we harvest
