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Why would any business choose to sell hearing aid batteries without making a profit?

April 26, 2017batteries Business hearing aid profit sell

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Why would any business choose to sell hearing aid batteries without making a profit?

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Our business is hearing healthcare. We started our wholesale battery club as a service to our existing hearing aid patients. But we quickly learned that it was a great way to meet hearing aid users who are not yet our patients. Some of our favorite patients started out as wholesale battery club members.