Why would an entertainment industry business want to advertise in Butterfly Directory?
Our reach into the entertainment industry and corporate buyers interested in entertainment industry businesses is unparalleled. Our October 2005 issue exceeds the Nevada Production Guide’s distribution by 4.5x. In July 2006 our total distribution will be nearly 10x our competitor. Our content is compiled by professional industry editors, not by advertisers. Our production section not only contains more useful information, but is easier to find. Therefore, these executives prefer to use our directory over any other source. Our distribution in July 2006 is not reactionary, but a pre-emptive strike to reach these executives long before they reference any other publication. As mentioned above, the first contact place for incoming film production is often PR firms and managing executives of casino entertainment divisions. We intend to place racks directly in these areas. This is a small example of the aggressive distribution Butterfly Media will be taking for our July 2006 issue.
