Why would a freelancer want to publish book reviews in the Boston Herald?
A. As a reviewer for the Herald, you will receive a great deal of hands-on attention from the editor. If you have a special interest, you will have a feeling of contributing to your field. When you have a new book coming out, we will mention it in what we call the shirttail at the bottom of your review, so the Boston Herald is a good place for you to build support for your own book, too. Q. What do you want to see in a query letter? A. Your query letter presents you as someone the Herald can assign books to. Show that you have done your homework. Read the paper, online or otherwise. Address the editor by name and title. Use “Mr.” or “Ms.” and the last name. Deliver information, write tightly, look capable, make yourself memorable. Include some little thing that sets you apart as an individual, but don’t use cute or amateur-sounding qualities to get attention. Use your own voice. Use the active voice and the present tense. Avoid subordinate clauses unless you want to pack some informati