Why would a donor want to give away a car?
Some thoughtful donors appreciate how useful a car can be. “I could have sold those cars and donated the money, but the organization couldn’t have purchased a car of the same value with the cash contribution,” says Gregg Hejna, who has donated two vehicles to our organizations. “Donating dollars is more efficient, but sometimes a donated service or product is more effective.” Whether your organization is approaching the on-ramp to vehicle donations or looking to improve miles-per-donation on an existing, large-scale campaign, I encourage you to review four tips before shifting into a higher gear: 1. Kick the tires: What’s the most effective way to handle the process? First decide whether driving the campaign yourself or hiring a “chauffeur” would work best. Numerous for-profit businesses and nonprofit organizations act as brokers, providing services to manage vehicle donations, including towing service for nonoperational vehicles. Most will process all of the paperwork (which really is