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Why won the price come plummeting down just like computers and plasma displays?

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Why won the price come plummeting down just like computers and plasma displays?

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Prices decline quickly on commoditized products such as PCs, cell phones, digital cameras and plasma displays. With most of these products there is little or no differentiation between brands. However, Kaleidescape’s products are far from commoditized. Kaleidescape’s products include a substantial amount of proprietary technology that cannot be found in any other products in the market. In other words, the value that Kaleidescape provides to its customers is unique. Our products deliver the reliability, scalability, performance and ease-of-use that our customers want. Kaleidescape’s uniqueness rests on our appliance architecture and the company’s proprietary operating system software, KEAOS, which provides features, performance, reliability and ease of use that go far beyond any alternative. The Kaleidescape user interface is intuitive and fun for all audiences. Kaleidescape has released 17 updates to KEAOS over the past four years, several of them loaded with new features. These were

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