Why were the 1997 G.I.Joe figures so awful?
The problems were numerous – poor flimsy plastic, bad paint jobs, switched figures, non-existent quality control, U.S. flags with 56 stars on them, and mistakes mistakes mistakes. There were several reasons (excuses?) for the disappointing result of the 1997 G.I.Joe figures. The official reasons: a new production plant was used to create the figures that had never done toys before, there was miscommunication in terms of what quality plastic was to be used for the figures, and molds that Hasbro planned on using for figures such as Breaker, Rock n Roll, and Snake Eyes turned up missing. The unofficial reasons: Hasbro was trying to cut corners in terms of financial risk in re-releasing G.I.Joe figures. Sgt Savage (1995) and G.I.Joe Extreme (1996) were huge financial failures. They weren’t about to break the bank for a third year in a row. Hasbro received many complaints about the poor quality – hopefully it won’t happen again.
