WHY WAS THE NORTH FACE MASTERS CREATED?
For decades, the world has seen the phenomenon of Snowboarding grow exponentially in many forms, with amateur and professional competitive outlets for half pipe, park, snowboarder-cross, and traditional racing yet until the introduction of The North Face Masters tour, Big Mountain snowboarders, even those publicly embraced heroes at the highest level of their sport, have not had the opportunity to put their skill and talent to work against other athletes in a competitive arena.
