Why use social and professional networking sites?
• Build and verify online communities of people who share interests and activities. • Interact in fast and easy ways. These sites provide a collection of various ways for users to interact including: chat, messaging, email, video, voice chat, file sharing, blogging, discussion groups, and so on. • Build relationships and trust. Social and professional networking sites allow you to quickly learn a lot about a person you’ve never met and enable you to choose how best to build a relationship. This is particularly useful for people new to a community. • Harness the power of your connections. These sites also enable you to find and sort connections, as you would business cards. LinkedIn in Action: how professional networking sites support your work • Maintain a professional profile – even though you may change jobs. Sites like LinkedIn enable users to carry contacts with them. • Sort and use contacts more effectively. Need a meeting with Barney Frank? See who you know (or who they know, etc