Why Use Meta Tags?
What’s covered here will help you make some sense out of the different results you might get on searches, and how to select the right keywords to OPTIMIZE search engine placement. You’ll be able to adjust your search engine strategy when positioning your site for the different search engines. When you VIEW the page source code of the top returns for searches for many keywords, you will discover something interesting. (Note: This function is disabled at some sites.) Although many search engines use meta tags to rank sites submitted to them (or spidered), pages without meta tags can also score well in the results. In the table below, we did a search on the keyword “home business” (without quotes) and viewed the page source code of the top 5 Web sites in the results on the search engines listed. Here is what we discovered from the results at that time.
