Why use a Mini-Site instead of a traditional website?
As a rule, a mini-site is not intended to do anything but sell. It is not meant to become an authority site. It is very targeted and focused on one product or service. As a result, it is possible to also be very specific with your SEO and zoom in on a very small number of keywords and a very targeted section of traffic. Your domain name is also keyword rich and product specific. On the other hand, a traditional website usually covers a broader section of a market. The general aim of a traditional site is to become an authority within your niche and gain a large audience within your market. You typically include a great deal of niche related information, a blog for interaction with your potential customers and possibly offer a wide range of products or services to your web traffic. Many successful marketers and businesses will use a combination of an authority site and multiple mini-sites to dominate their niche markets and grab the lion’s share of the traffic. It is a very effective ma
