Why Subscribe If the Informations Available to Anybody?
Because each issue of WineBlueBook is the result of painstaking, time-consuming research that most folks simply dont have the timeor the patienceto comb through. Because youd rather be enjoying a glass of wine than wading through statistics. And because, as David Shaw wrote in his LA Times article on WineBlueBook, “the desire for a bargain is almost as universal as the desire for food, clothing and sex.” • History of WineBlueBook Founder Neil Monnens first hit on the idea for WineBlueBook when he noticed a trend at his monthly wine tasting group. After tasting a dozen or so wines blind, Neil and his friends found that they often liked wines priced at the lower end of the spectrum nearly as much as wines priced at the high end. He soon developed the quality-price-ratio formula that became QPRwines, launched in September 2004. Distributed as an email-only wine buying guide, subscribers initially received issues focused on one variety or region. But after finding that wines released and r
