Why subcutaneous tagging?
Subcutaneous tagging, which involves injecting an RFID tag under the skin for identification and/or tracking purposes, is not a new concept. It has been used for identification of fish and domestic animals for more than a decade. However, innovative applications such as tagging club goers, and even tagging personnel to control access to sensitive offices or documents, leads to more consumer interest and enthusiasm, which in and itself will lead to a more receptive consumer psychology. You can only wonder how quickly subcutaneous tagging would take off if Britney Spears or Justin Timberlake decided to use it at their concerts as a means for purchasing memorabilia at a discount or for gaining backstage admission. Summary Thirty years ago, it was hard to imagine that anyone could do their Christmas shopping with a few clicks on a computer keyboard. Today, millions of people Christmas shop from the comfort of their personal computers at home. We now take for granted new conveniences of the
