Why Social Media Marketing on Forums?
People from all over the world gather on forums to connect, discuss and share. You will find that forums are a great place to network with potential customers and existing fans of your brand. Forums are not the place to do traditional marketing however. People go to forums to learn from one another, not to get sales pitches or advertising materials. Brands belong on the forums as resources, not as advertisers. There are plenty of forums out there where you can share your brand’s expertise without being sales driven. You can use forums to connect with your target audience. Find out what is being said about your company, facilitate discussions and garner feedback. Utilize forums well, and your brand will reap the rewards. Spam forums and be prepared for the backlash. Being banned from a forum is just the beginning. The negative discussions that take place online about your spamming ways can hurt your brand.
