Why so much emphasis on Bansko?
Bansko is the only one of the ski resorts not purpose built. It is a lovely old town that attracts tourists in winter and summer. Sure, not the best developed of the 3 resorts but, the one where most money will be invested over the next 3 years. Only 2 hours from Sofia and a great jazz festival during August every year! Bansko offers some great developments with 8-15% rental income.