Why SME WORLD, the Magazine?
Despite being the drivers of the economy, the media has rendered little attention to SMEs. Amidst the glitz and glamour of the corporate word the dim and murky world of the ‘Small’ industries fails to draw the limelight. Their concerns and issues conveniently get swept under the carpet. It’s an irony that even after six decades of sweat and toil since independence, the SMEs have still not got their due place of honour in the prestigious columns of our magazines and newspapers. TRP-hungry business channels (the electronic media) are preoccupied with the current and future prospects of tycoons. However, the small entrepreneur is no where seen on the small screen. For long, SMEs have felt the compelling need to voice their concerns. They have pined for a platform which can represent them and recognize them for their substantial contribution to India’s growth story. Doling out a few awards has been no sustainable encouragement. For these long felt needs, SME WORLD has come as a welcome ans
