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Why should I use Merrill Lynch Direct rather than another online financial service provider?

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Why should I use Merrill Lynch Direct rather than another online financial service provider?

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When you invest with Merrill Lynch Direct, you can feel confident about investing with a firm that has a long-standing reputation for integrity, financial strength, and stability, as well as the capability to meet your changing financial needs. As a Merrill Lynch Direct client, you also enjoy: • Free research from Merrill Lynch’s award-winning team of analysts. • Our commitment to getting you the best possible execution on your listed equity orders, a practice that saves our clients millions of dollars each year. • A large range of mutual funds from Merrill Lynch and many other fund families. • A wide variety of bonds and CDs from Merrill Lynch’s vast inventory. • Premier sources of news and information such as Dow Jones News Service and Standard & Poor’s Stock Reports and Stock, Bond, and Earnings Guides and Dividend Records. • The ability to move a portion or all of your assets into an advice-based account with Merrill Lynch and work with one of our professional Merrill Lynch Financi

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