Why should I take 2 days out of the office to attend Strategic Planning for Pharmaceutical Sales 2008?
With declining physician access, the rise of generics and the constantly changing pharmaceutical sales arena, it is no wonder that pharmaceutical sales and marketing professionals like you have a lot of work to do! Add to this the growing need to transform your sales model into a customer-centric rather than product-centric model, it is clear that there are a number of key new issues facing the industry today. Strategic Planning for Pharmaceutical Sales 2008 will provide a high-level Pan-European forum to discuss new ideas and approaches to help you revolutionise your sales model to exceed your product potential and maximise your market share. This is not just another Sales Force Effectiveness event! Strategic Planning for Pharmaceutical Sales 2008 will focus on other fundamental challenges, including Sales and Marketing Integration, Restructuring your sales force, Targeting and Segmentation, as well as looking into the new and crucial topics within sales force effectiveness. If you ar
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