Why should I buy through BizXchange when I can pay less with cash?
As a BizX member, you should expect to pay the same price for products or services as a cash customer. However, sometimes a business owner may offer cash discounts or have cheaper, wholesale cash pricing. Even so, consider that you are really buying BizX products and services for your cost of goods, or variable costs — which are usually still less expensive than the cost of cash, even at a discount. Further, remember that you are paying for BizX products and services with new sales gained through BizX. Even when the cash price appears to be less, the trade price almost always costs you less because your actual cost is a fraction of the amount charged. Your actual cash cost is (your variable cost or % cost to earn a trade dollar) x (the cost of the goods you wish to purchase) + transaction fees, usually 12%. If your business operates with a 45% variable cost, you are accruing $1.00 for your $.45 cost, and, in that case, each BizX dollar is really only costing you $.45. For example, you
