Why should builders offer multi-room audio and structured wiring in their sales packages?
1) Make money and maintain revenue on every opportunity. Nine in ten builders say adding home technologies increased (31 percent) or maintained (61 percent) their revenues.* Increase profit margins on all home technology sales and installation packages. You cant make revenue on products not offered. 2) Differentiation from the competition. You have the edge over the builder down the street if your offerings are better. And if the remodeler who gave other estimates to your customer doesnt have it well, what will drive the customer towards you? Studies showed that almost 89 percent of builders stated that home technologies are important for marketing homes. * 3) Meet home buyer demand. Over 67% of home builders in 2007 offered multi-room audio to their customers, making it the 3rd most installed technology in homes. * Structured wiring (installation services for home technologies) is the top most offered technology offered by builders in 2007.* 4) Increased home buyer affordability. Mult
