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Why should an ISV / OEM consider using MySQL Embedded Server with their application or appliance?

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Why should an ISV / OEM consider using MySQL Embedded Server with their application or appliance?

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By embedding MySQL, an ISV / OEM can provide the following benefits to its customers: • Deliver a complete solution to the customer. Eliminate the need for the customer to evaluate, buy, and implement a separate database. • Reduce the time required to “go live” for the customer. Eliminate the time required for development and testing cycles to implement a new database. • Reduce the total cost of ownership (TCO) for the customer. MySQL reduces database licensing costs by over 90% and cuts system downtime by 60%. By embedding MySQL, an ISV / OEM can focus on its core business: • Focus your core engineers on your product. By embedding MySQL, your engineers do not have to build and maintain a proprietary database. • Win competitive comparisons. MySQL is renowned for its superior performance and reliability. • ncrease your revenue margins. Lower the cost of your solution by embedding MySQL, the low-cost database leader, available with flexible licensing terms. • Keep a bigger share of the c

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