Why screen print vs. offset or litho print?
There are several reasons why items are screen printed vs. typical printing. The first reason to screen print is the achievable color gambit which delivers rich, bold, and brilliant colors, as well as being able to print various specialty inks which include metallic, dry erase, non skid, magnetic, chalk board and many others. The second reason is durability of the print. While typical offset or litho prints exposed to outdoor conditions last only 3-4 months depending on the colors in the print, screen printed items will typically last a minimum of 24 months and there are several types of laminates or overprint clears that will extend the available life to 5 years or more in an outside environment. These ratios can be applied to indoor use as well.
