Why Market Libraries?
What’s a library? Does everyone who could benefit from library services know about them? You may have new services and resources to offer that will benefit new users or keep current users coming back. A few users may not understand the services libraries have always had. Have you heard this before? • Gee, I didn’t know you had movies! • You mean I can ask for a book from another library? • The library databases have full-text articles? Wow! • I can really search the catalog from home? • Oh, I really don’t want to bother you — I’ll just look around for a while. Do users understand the power of the library card, the systems that connect all libraries, and the availability of online library services? Many users do not know the difference between quality online databases and undirected web searching. Some users think only of a building instead of services when they think of the library. Who uses the library? Who doesn’t? Do you know what percentage of the population in your area does not
