Why loose Powder?
Loose mineral cosmetics are catching on in popularity for a very good reason. It is the most natural makeup available on the market. Just think about how your face feels when you apply a liquid foundation. In order to create a liquid foundation, manufacturers add water, oil, waxes, petrochemicals, synthetic humectants, gums, and fillers (like talc) to the mineral colorants. They also add dyes and preservatives. Our loose, dry minerals don’t require preservatives, and all of those other irritating ingredients are completely unnecessary. The natural pigments blend easily on the skin and provide superior coverage due to the lack of cheap fillers. Back Why don’t the popular makeup lines sell mineral cosmetics? Large cosmetics companies are corporations that are designed to generate profit. Your skin’s health is not their concern. Natural minerals cost much more than cheap synthetic fillers and dyes. The bottom line of these corporations is profit. Ours is quality, purity, and performance.
