Why is ZEVIA® a stevia supplement?
ZEVIA® contains stevia, which the FDA has approved as an ingredient to a dietary supplement. The difference between a supplement and traditional food product (like products marketed as “soda”) is mostly labeling and marketing. Accordingly, most products that contain stevia must be labeled as a supplement. We don’t consider ZEVIA® a diet soda anyway because diet sodas contain chemically processed, artificial sweeteners, flavors and colors. ZEVIA® does not. You may see us market ZEVIA® in connection with the KICK THE DIET SODA HABIT!™ brand. We do this, of course, to distinguish ZEVIA® from diet sodas. So, we’re a supplement — not a diet soda. Diet sodas are nasty. ZEVIA® is pure, natural, and tastes great!
