Why is XML important for Content Management ?
As XML can be used to separate Content from presentation it generates the opportunity for the separation of skills in the overall Content Management process. Authors can create content, designs, compose page layout and programmers can make the data available, etc. XML can also be an important mechanism to allow content to be created once but deployed to many different output media such as web pages, as pages for Wap phones, as pages for interactive TV, as hard copy, etc. With organisations progressing towards e-business, some content an organisation uses will be provided by suppliers and some the content a company produces will feed directly into its customers content systems. This can only be achieved using the flexibility provided by XML to encapsulate content and facilitate its effective presentation.