Why is there an emphasis on fresh produce when promoting good nutrition?
Fresh fruits and vegetables provide a wide range of vitamins, minerals, fiber, and phytochemicals (natural plant compounds) that that the body needs to maintain good health and energy levels; protect the immune system; and reduce the risk of cancer, heart disease, and other chronic diseases. Incorporating more fresh produce into one’s diet is a simple and effective way to improve one’s nutrition, yet 70% of children and adults in the US do not consume the amount that they need for good health.
