Why is there a variation with the way in which text appears on navigation bars?
On a website, navigational links can be created with text or image font, and both options have particular benefits on different circumstances. Image fonts generally look more appealing, but are inflexible with a CMS and aren’t immediately indexable by search engine spiders. Text-based links can be changed quickly through a CMS and will be indexed, but have a more basic appearance. We can help you decide which of these approaches should be used on your website, to achieve the best possible all-round result for user friendliness, aesthetics, SEO and accessibility.
