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Why is there a two month minimum for “business for sale” advertisements?

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Why is there a two month minimum for “business for sale” advertisements?

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Selling a business usually takes months. For maximum advertising and cost effectiveness, the amount of time a listing should be displayed is two months. Negotiations can also be a time consuming process. It is therefore advisable to maintain your advertisement until a business sale is actually consummated.

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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