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Why is there a charge for the UofL Sports Pass?

April 26, 2017charge pass Sports uofl

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Why is there a charge for the UofL Sports Pass?

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There are costs involved in providing the level of audio and video services which are available online at UofLsports.com. The video and audio content is offered as a service to those to those who choose to subscribe to obtain the most information and entertainment that is available on the Cardinals, particularly for those Cardinal fans outside of the Louisville area.